iPhone 12 Mini is the smartphone that many wanted, but what few bought what they bought.The compact of the Apple house is not enjoying great success within the 2020 lineup and Morgan Stanley's first rumors seem to find confirmation also in the recent report published by Digitimes.
According to reports, in fact, it seems that Pegatron has received the order to reduce the production of the mini iPhone 12 variant.The first details on the sales volumes speak of an iPhone 12 Mini capable of weighing for just 6% of the total sales of the last reference period (the one that also includes the Christmas holidays), barely managing to overcome the performance of iPhoneXR, a product now on the market for more than 2 years.
The source suggests that a justification for poor sales in some key markets - such as the United States and Europe - should be linked to the pertish pandemic, without however adding more details.This scenario in fact has negative implications for the compact of the Apple house, since it goes to make marginal one of the main advantages of this smartphone compared to the other lineup devices, or its practicality during travel.The Mini, in fact, is certainly more convenient in all those contexts of daily mobility that were most popular before the pandemic, while its added value tends to get lost when you move towards more sedentary lifestyles.